Anyone that has a website should want their website traffic to be off the charts as it translates into exposure, engagement, and potential patients. One easy way to boost your traffic is to create a blog that discusses your specialty and provides patients with valuable information. Often increasing website traffic means connecting to social media and using keywords well. Continue Reading Article >
7 Facebook Posts For Your Cancer Center
With the answer to almost any question sitting at our fingertips at almost any point during the day, it’s no surprise that people go to Google almost immediately for any medical questions or concerns that come up. Because of how much we use the internet for medical questions, medical marketing focuses strongly on online components to try to get ahead of competitors. Healthcare social media plays a huge role in online marketing because of how many people use social media platforms. Continue Reading Article >
10 Blog Ideas for your Dermatology Practice
Writing a blog can be difficult and overwhelming to begin, but having one certainly leads to more effective medical marketing. Not only does writing blogs every so often take time, but you also have to make sure you’re following common guidelines for starting a blog in order to make sure your blog is effective. While writing the blogs and making sure they correspond with blog-writing guidelines can certainly be the challenging aspect of starting a blog for your practice, another roadblock can easily be blog ideas. Continue Reading Article >
How to Boost Your Practice’s Organic Reach on Facebook
Facebook allows people to connect with each other online. Whether it be your friends, family, clients, or whoever else, you’re on Facebook to connect with them. So, in order for Facebook to be a useful healthcare marketing tool, you need to be reaching your clients effectively. There are two ways in which your posts on Facebook can reach individuals – organic reach and paid reach. Paid reach occurs when unique viewers are shown your Facebook post as an advertisement. Continue Reading Article >
Blogging 101: 10 Tips For Starting A Blog For Your Patients
Effective healthcare marketing can be the thing that sets you and your office apart from any competitors. Of course, in 2016 most healthcare practices utilize many marketing techniques, especially social media pages. However, one marketing technique that can give you the boost you’re looking for is creating a blog for your patients. Continue Reading Article >