It’s no secret that effective healthcare marketing is an integral part of any successful practice. Also, being 2016, any effective marketing strategy should include social media pages like Facebook. Healthcare social media can connect you to your patients, bringing more people closer to your practice. However, using social media can be difficult since there might not seem like there are any clear rules or guidelines to using Facebook in a professional manner. Don’t let that scare you away, though. Continue Reading Article >
6 Tips and Tricks for Marketing to Patients on Facebook
Saying that everyone is on Facebook would hardly be an exaggeration since there’s reportedly over 1 billion active Facebook users in the world right now. With so many users, Facebook has become one of the central communities for friends and family to connect with each other. In addition to pure social relationships, Facebook has also become an extremely effective resource for businesses to connect to their clients. Medical marketing is certainly not separate from the Facebook era either as Facebook turns out to be an excellent platform for medical practices to market to patients. Continue Reading Article >
Social Media Platforms Explained With Beer
Facebook, Twitter, LinkedIn, Pinterest, Youtube, Yelp, etc. The list goes on and on! Social media platforms are here to stay and many more keep popping up. It can seem overwhelming to keep track of what each platform has to offer and how to use each. So, we decided to give you a breakdown of the top 10 social media platforms and their uses. And what better way to explain social media than with beer?! Continue Reading Article >
How to Increase Engagement on Your Practices Facebook Posts
Your medical practice or doctor’s office can engage patients by posting quality content and photos that patients can relate to. New articles, content, or photos that provide information and promote discussions is an awesome and easy way to engage with your patients. You may be thinking, how can I increase engagement on my Facebook posts? I've been posting and haven't gotten much feedback! Don't worry, here are 5 tips that are sure to get your posts the love that they deserve. Continue Reading Article >
The Endless Fountain of Healthcare Blogging Ideas
Maintaining a healthcare blog requires constant creativity, especially if your blog has a niche. In healthcare marketing, to maintain a successful blog, you'll need to constantly create topics that interest your patients. Sounds easy enough, but what do you do when you feel like you’re all out of topics? Whether you’re running a dermatologist practice, medical imaging center, or anything healthcare related, there are certainly ways to get the creative juices flowing! Continue Reading Article >